summary. Redesign of an informative landing page. Not just intended to explain what Customer Experience Management is but also to act as navigation into the different tools within the Sprinklr platform. This first image is the finished comp for the page.
The second image is a bit of my normal process. I often start with pen and paper sketches. As I understand what I will do better, I move to digital tools like the Adobe CC or Sketch, etc.
The last image here is the video show to C level stakeholders. While all the assets where done in Illustrator, the animation and rendering was done in After Effects since the final clip did not need to have any interactive capabilities.